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HubSpot CRM

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A free CRM core that scales into a full sales, marketing and service platform

4.0Based on 242 reviews
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Ratings by dimension

  • Ease of use3.9
  • Value4.0
  • Support4.0
  • Features4.0

Rating distribution

  • 5 stars93
  • 4 stars96
  • 3 stars32
  • 2 stars12
  • 1 star9

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Verified reviews for HubSpot CRM

242 reviews matching your filters

Michael Dunmore

Practice manager · 1-10 employees · Food and beverage

United Kingdom
3.0

17 Dec 2025

Powerful once you commit

Email tracking and sequences saved our reps real time. That said, the jump from free to paid is steep once you need automation and the cost crept up exactly as we became dependent on it.

Pros

Email tracking and sequences saved our reps real time.

Cons

The jump from free to paid is steep once you need automation.

Ease of use
3.0
Value for money
4.0
Customer service
4.0
Functionality
3.0
Used for 2+ years26 found this helpful

Amy Hargreaves

Director · 11-50 employees · Logistics and transport

United Kingdom
4.0

15 Dec 2025

The free tier is genuinely great

HubSpot Academy meant we onboarded ourselves for free, and the app marketplace connected to everything we already run. The cost crept up exactly as we became dependent on it, but we live with it.

Pros

HubSpot Academy meant we onboarded ourselves for free.

Cons

The cost crept up exactly as we became dependent on it.

Ease of use
3.0
Value for money
4.0
Customer service
5.0
Functionality
4.0
Used for 1-2 years21 found this helpful

Daniel Sinclair

Sole trader · 1-10 employees · Recruitment

LinkedIn verifiedUnited Kingdom
4.0

13 Dec 2025

Watch the jump to paid

Having marketing and sales on one contact record ended two integrations, and the team adopted it without any training, which never happens. The cost crept up exactly as we became dependent on it, but we live with it.

Pros

Having marketing and sales on one contact record ended two integrations.

Cons

The cost crept up exactly as we became dependent on it.

Ease of use
4.0
Value for money
3.0
Customer service
4.0
Functionality
4.0
Used for 6-12 months34 found this helpful

Rachel Rhodes

Sole trader · 11-50 employees · Veterinary

United Kingdom
1.0

12 Dec 2025

Watch the jump to paid

The jump from free to paid is steep once you need automation. Marketing contacts pricing climbs as your database grows. Looking at alternatives.

Pros

The free tier got our whole sales team off spreadsheets at no cost.

Cons

The jump from free to paid is steep once you need automation.

Ease of use
2.0
Value for money
2.0
Customer service
2.0
Functionality
1.0
Used for 2+ years

Michael Bhatti

Payroll manager · 51-200 employees · Construction

United Kingdom
4.0

12 Dec 2025

Watch the jump to paid

The free tier got our whole sales team off spreadsheets at no cost, and the team adopted it without any training, which never happens. Marketing contacts pricing climbs as your database grows, but we live with it.

Pros

The free tier got our whole sales team off spreadsheets at no cost.

Cons

Marketing contacts pricing climbs as your database grows.

Ease of use
4.0
Value for money
4.0
Customer service
4.0
Functionality
4.0
Used for 2+ years21 found this helpful

Paul Nowak

Finance manager · 201-500 employees · Fitness and leisure

United Kingdom
4.0

10 Dec 2025

One platform for sales and marketing

The free tier got our whole sales team off spreadsheets at no cost. Only real gripe is that the jump from free to paid is steep once you need automation.

Pros

The free tier got our whole sales team off spreadsheets at no cost.

Cons

The jump from free to paid is steep once you need automation.

Ease of use
4.0
Value for money
4.0
Customer service
4.0
Functionality
4.0
Used for Less than 6 months30 found this helpful

Robert Thornley

Practice manager · 11-50 employees · Recruitment

United Kingdom
4.0

29 Nov 2025

The free tier is genuinely great

The team adopted it without any training, which never happens. Only real gripe is that the cost crept up exactly as we became dependent on it.

Pros

The team adopted it without any training, which never happens.

Cons

The cost crept up exactly as we became dependent on it.

Ease of use
4.0
Value for money
4.0
Customer service
4.0
Functionality
4.0
Used for Less than 6 months7 found this helpful

Mohammed Holloway

Director · 1-10 employees · Recruitment

LinkedIn verifiedUnited Kingdom
4.0

27 Nov 2025

One platform for sales and marketing

The free tier got our whole sales team off spreadsheets at no cost. Only real gripe is that marketing contacts pricing climbs as your database grows.

Pros

The free tier got our whole sales team off spreadsheets at no cost.

Cons

Marketing contacts pricing climbs as your database grows.

Ease of use
5.0
Value for money
4.0
Customer service
4.0
Functionality
5.0
Used for 1-2 years4 found this helpful

Daniel Pemberton

HR director · 501-1000 employees · Healthcare

LinkedIn verifiedUnited Kingdom
5.0

24 Nov 2025

Adopted with zero training

The free tier got our whole sales team off spreadsheets at no cost, and the app marketplace connected to everything we already run. No complaints so far.

Pros

The free tier got our whole sales team off spreadsheets at no cost.

Cons

It is more platform than a small sales team needs.

Ease of use
5.0
Value for money
4.0
Customer service
5.0
Functionality
5.0
Used for 1-2 years38 found this helpful

Ian Baptiste

Bookkeeper · 11-50 employees · Construction

LinkedIn verifiedUnited Kingdom
5.0

18 Nov 2025

The free tier is genuinely great

The app marketplace connected to everything we already run. Having marketing and sales on one contact record ended two integrations.

Pros

The app marketplace connected to everything we already run.

Cons

The jump from free to paid is steep once you need automation.

Ease of use
4.0
Value for money
4.0
Customer service
5.0
Functionality
5.0
Used for 2+ years11 found this helpful